Following the recent resolution of a contentious legal battle between NASCAR and prominent race teams 23XI Racing and Front Row Motorsports, Denny Hamlin, co-owner of 23XI Racing and a decorated driver with three Daytona 500 victories, has publicly called for an apology from hosts on SiriusXM NASCAR Radio. The lawsuit, which concluded after an eight-day trial, saw a settlement reached that is expected to result in improved financial terms for teams and the eventual introduction of permanent charters. However, for Hamlin, the courtroom conclusion has not quelled his grievances regarding public commentary made during the legal proceedings.
Hamlin took to social media platform X (formerly Twitter) on Tuesday to address the hosts of SiriusXM NASCAR Radio’s "Channel 90." He specifically targeted former crew chief and current host Larry McReynolds, posing the question: "Good morning. Now that the case is settled and the evidence is out will you or anyone on channel 90 be issuing an apology for what you all said about 23XI/FRM when the lawsuit was filed?"
The dispute stems from comments made by SiriusXM NASCAR Radio personalities around the time the lawsuit was initially filed. Hamlin elaborated on the specific remarks he found objectionable, quoting, "I believe it was ‘how dare them for trying to come in and change the sport. 23XI hasn’t been around long enough and FRM wasn’t good enough/’ Also how about ‘I don’t know what their problem is, 13 other teams signed it.’ Just to name a few examples." These statements, according to Hamlin, painted a narrative that was contradicted by the facts and documents that emerged during the trial.
In response to a fan questioning his pursuit of an apology, Hamlin reiterated his stance: "Well because I believe that once the actual facts and documents were released it was contradictory to the narrative that was being pushed. Larry is a very hard working analyst. Hopefully he took the time to analyze the situation post settlement and revise his thoughts." This indicates a belief that the media coverage, particularly on SiriusXM NASCAR Radio, presented a biased or misinformed perspective on the motivations and legitimacy of the lawsuit.
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This is not the first instance of Hamlin expressing dissatisfaction with SiriusXM NASCAR Radio’s coverage. In the fall of 2024, he criticized host Dave Moody following an interview with Jeffrey Kessler, the attorney representing 23XI Racing and Front Row Motorsports. Hamlin alleged that Moody handled the interview in a contentious manner, and that the station subsequently edited or deleted the interview from their channels.
"While censorship is a big topic in today’s media world, Channel 90 might be the poster child," Hamlin stated at the time. "An interview didn’t go the way they hoped after our attorney continued to state fact after fact even though they tried their best to refute, they have since edited/deleted that interview off of their channels because the narrative doesn’t fit their beliefs. If that doesn’t convince you of the bias then nothing will." This earlier accusation suggests a pattern of perceived unfairness in the station’s reporting on matters related to the lawsuit.
The lawsuit itself, filed by 23XI Racing and Front Row Motorsports, centered on issues related to the value and distribution of revenue within NASCAR. While the specific terms of the settlement remain confidential, a joint statement released by NASCAR, 23XI Racing, and Front Row Motorsports indicated a mutual agreement to move forward with a focus on the future of the sport and its fanbase. The settlement is widely anticipated to address long-standing concerns among team owners regarding their financial stake and involvement in decision-making processes that impact the sport’s commercial viability.
23XI Racing, co-owned by NBA legend Michael Jordan and Hamlin, entered the Cup Series in 2021 and has achieved multiple wins, including the Coca-Cola 600 with driver Christopher Bell in 2023 and the GEICO 500 with Tyler Reddick in 2023. Front Row Motorsports, a long-standing organization in NASCAR, has also secured significant victories, most notably the Daytona 500 with Michael McDowell in 2021. The lawsuit was seen by many as a collective effort by a segment of team owners to gain greater influence and a more equitable financial return from NASCAR’s growing media rights deals and sponsorship revenues.
The criticisms voiced by Hamlin and his legal team during the lawsuit’s progression highlighted a perceived imbalance of power between the sanctioning body and the teams that form the foundation of the sport. The unsealed documents from the trial reportedly contained details that shed light on the internal financial structures and revenue-sharing models that were at the heart of the dispute.
SiriusXM NASCAR Radio, a prominent platform for NASCAR news, analysis, and fan interaction, has not yet issued a public response to Denny Hamlin’s demand for an apology. The outcome of this public request and the potential for further dialogue between Hamlin and the SiriusXM hosts remains to be seen. The resolution of the lawsuit marks a significant moment for NASCAR team ownership, aiming to foster a more collaborative and financially stable environment for the sport’s participants. However, the lingering sentiments expressed by Hamlin underscore the complex dynamics and ongoing discussions surrounding governance and media representation within professional stock car racing.
The implications of the settlement are expected to be far-reaching, potentially reshaping the relationship between NASCAR and its team owners for years to come. The introduction of permanent charters, a long-sought goal for many teams, signifies a move towards greater stability and asset value for race teams, akin to franchise systems in other professional sports leagues. This, combined with an anticipated larger share of revenue, aims to incentivize long-term investment and commitment from team ownership.
Hamlin’s vocal stance on the media coverage surrounding the lawsuit reflects a broader sentiment among some in the NASCAR community who believe that certain media outlets have demonstrated a bias in their reporting, failing to adequately represent the perspectives and concerns of the teams involved. The ongoing discourse highlights the critical role of sports media in shaping public perception and the challenges faced by athletes and team owners in navigating the complexities of public relations and legal disputes. The sports world will be observing whether SiriusXM NASCAR Radio addresses Hamlin’s concerns and if this leads to a more balanced approach in future coverage of team-owner relations within NASCAR.
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